Your responsibilities are as follows:
l Develop, coordinate and execute marketing campaigns and collateral including digital and media content, public relations content, and copyrighting and branding assets.
l Manage and grow website effectiveness & social media channels.
l Developing new methods of raising company and product awareness, and searching for new opportunities
l Participate in strategic planning and conduct background marketing research and analysis
l Marketing products by developing and implementing new marketing and advertising campaigns.
l Experimenting with a variety of organic and paid acquisition channels like content creation, pay-per-click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
l Develop strategic marketing initiatives and activities and Updates job knowledge by participating in educational opportunities, reading trade publications.
l Budgets monitoring by comparing and analyzing actual results with plans and forecasts.
Your Skills and Mindset
l Curious, driven personality
l Growth-minded with a passion for technology
l Metrics-focused and skilled in using content marketing and social marketing to drive actionable and quantifiable results
l Improvement-focused, self-starter that works to increase efficiencies
l Gritty and determined; ready to roll-up your sleeves to put the initial work in to build a strong foundation
l Self-motivated and self-disciplined; leads by example
l Highly organized with great attention to detail
l Open to feedback and able to adapt quickly
l Ability to work on multiple priorities and projects simultaneously
l Fluent English verbal and written communication skills